RESET PRIORITY is a swimwear and lingerie brand creating exclusive contemporary pieces. Always elegant and with character, each design is ready to enhance a woman's confidence with carefully selected materials and exquisite shapes.
The brand's motto is: "The pleasure of fine things on your skin." RESET PRIORITY believes that true luxury resides in the pleasure of well done things and they reflect their philosophy in all of their pieces. Selecting only the best materials in respect of the environment as well as durability, RESET PRIORITY manufactures their products responsibly in Spain and Italy following the creation process from start to end.
Own prints and minimal evergreen pieces are presented in every collection together with innovative lines, result of the brand's research for new materials and shapes.
RESET PRIORITY is the first lingerie and swimwear brand in IVALO. This elegant and confidence boosting brand is the perfect way to celebrate your body.