Luava
Finnish Luava is Juuso Virtanen's leather goods brand, created and handcrafted by Juuso himself.
Luava makes leather wallets, camera straps and other everyday carry items that we use all the time - and for a long time.
Traditional methods have always been Juuso's thing. Listening to vinyl records, writing in a notebook and drawing sketches on real paper all make the whole process feel like an experience to Juuso - a trip back to the good old days.
Juuso enjoys making every product he makes. His method is not the fastest way, but it is certainly a careful and reliable way. Luava and Juuso hope that Luava users get as much joy from the finished products as Juuso gets from making them.