IVALO.COM - the stylish online marketplace for sustainable fashion

IVALO.COM is an international fashion marketplace offering more than 100 sustainable fashion brands in one place.

IVALO.COM's selection is constantly curated to meet the needs of the modern dresser. In addition to ecology, ethics and social responsibility, IVALO.COM's product portfolio is characterized by timeliness, urbanity and individuality.

All IVALO.COM brands are subject to the Sustainability Framework developed in collaboration with researchers at Aalto University. The Sustainable Fashion Framework ensures that the brands on the marketplace meet the requirements of truly sustainable fashion. Some brands may therefore only have a single product line available.

The marketplace is a particularly versatile online store, offering a wide range of products. At IVALO.COM you can order from as many brands as you like at once. The fashion brands deliver the products directly to the customer without any additional warehousing or intermediaries.

IVALO.COM also provides you with quality content, inspiring trends, interesting brand stories and educational information. The customer service helps you with English or Finnish.

You can contact our customer service by e-mail at info@ivalo.com.

IVALO.COM - Our story

IVALO.COM is a company founded in 2015 by three Finnish friends.

IVALO.COM was originally created as a mobile app to help the public interested in individual fashion to find emerging fashion brands.

Later, the app was abandoned and IVALO.COM continued as an online store with the same idea = to connect indie fashion and dressers looking for personalized quality.

In 2019, IVALO.COM launched a new online store and around the same time was working on the Sustainability Framework - a new framework for sustainable fashion. Since then, IVALO.COM has been dedicated to developing transparency in sustainable fashion.

IVALO.COM's brand name conveys authenticity, purity and northernness. The brand name sounds beautiful in all languages of the world.

IVALO.COM is a Finnish brand and company that borrows its name from an original northern place. Finnish Lapland has the cleanest air in the world and is known for its spectacular Northern Lights.

IVALO.COM also represents and recognises authenticity, bold individuality and a special freshness in the global market of clothing and fashion.

Today, IVALO.COM is a thriving and growing online marketplace for sustainable fashion that aims to answer the call of even the most discerning fashion consumer - responsibly.








IVALO.COM is constantly developing the framework of sustainable fashion and offers truly sustainable fashion.

IVALO.COM always does its best to validate brands in the marketplace and offers support, guidance and advice to brands in their sustainability work.

IVALO.COM contributes to the social debate on sustainable fashion, consumption and the clothing industry.


IVALO.COM is a cutting-edge urban pioneer. Diverse and tolerant, IVALO.COM dares to challenge norms and create new ones.

IVALO.COM has a modern and wide range of products. It offers interesting and contemporary brands and the latest information on trends and responsible fashion.


IVALO.COM guides you through trends and dressing, giving you tips on choosing and combining products. It offers a lively selection - always new options.

IVALO.COM is active on social media, running debatable campaigns and creating engaging content and brand stories.


IVALO.COM has a high-quality product range and high customer satisfaction.

IVALO.COM invests in premium and design(er) fashion, quality-focused small brands and encourages the longevity of products.


IVALO.COM has an open and direct business culture. IVALO.COM's interaction is genuine, honest and debatable. 

IVALO.COM communicates sincerely as a working community and in its relations with partners and customers.



Head of brand and communication


Marketing Specialist


Marketing Intern


Marketing Intern


Selection Specialist


Ecommerce Specialist


Ecommerce Intern


Ecommerce Intern


Brand Partnership Manager


Brand Communication and Support Specialist


Customer Service Representative



Co-founder, CEO


Head of Growth


Head of Brand Partnerships


Head of E-commerce & Tech


Head of Sustainability


DEAR customer!

If we can help you, please contact us by sending an email to info@ivalo.com.

Our customer service is available in Finnish, English and, if necessary, in other languages to the best of our ability. Sometimes we are busy, but you can count on our willingness to serve.

DEAR stylish fashion brand!

If you want to be part of the IVALO.COM marketplace and believe your sustainability work passes the sustainable fashion framework - please contact partners@ivalo.com.

Please also feel free to let us know if we can help your brand to develop its sustainability work.

DEAR partner!

If you are interested in working with us - please contact marketing@ivalo.com

We are open to building the future of sustainable fashion with different media, influencers, partner companies, organizations and communities. We look forward to hearing from you!