Woman smiling inside a house wearing a light blue cardigan, white t-shirt and brown pants

STORY OF MINE

Founded in 2018, the fair and slow fashion label from Münster, Germany stands for simplicity and the uncomplicated. STORY OF MINE was founded by Lisa Marie. After her studies in product management for fashion design and clothes, she decided to start her own fashion label in her home town Münster. Here begins STORY OF MINE.

STORY OF MINE combines feminine, uncomplicated elegance with casual trends. Fair production and working conditions, as well as high quality, are very important. Completely in the aspect of slow and fair fashion. Whether in the office, during leisure time, or in the evening - the combination of urban, simplistic, athletic, and elegant elements, reflects your lifestyle. STORY OF MINE invites strong women to tell their stories. Because of high-quality and natural materials, each individual garment guarantees a pleasant wearing comfort.

STORY OF MINE lets you tell your story. The young label is your companion in creating your personal story. Let yourself be inspired by the STORY OF MINE collections and discover everything your heart desires - from playful dresses to business suit trousers, from summer shorts to basic T-shirts, from cozy knits to feminine, delicate blouses, from knee-length skirts to warm autumn coats.

MAKE IT YOUR STORY.

360 degree

STORY OF MINE Sustainability

IVALO.COM 360 sustainability validation allows you to view brand sustainability by category, and therefore match it better with your personal values. We measure brand sustainability in eight categories.

Not enough

Doesn't meet IVALO.COM criteria

Good

Pass

Very Good

Excellent

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Working conditions & Labour

84%
84%
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Environmental Impact

58%
58%
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Sustainable materials

85%
85%
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Transparent value chain

71%
71%
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Design for circularity

75%
75%
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Inclusivity & community

78%
78%
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Commitments & Policies

67%
67%
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Responsible e-commerce

93%
93%
HOW WE RATE