Bask in the Sun

Bask in the Sun originates from the south of France, on the shores of the Bay of Biscay in the traditional resort town of Biarritz.

The style and atmosphere of Biarritz are reflected in Bask in the Sun's sustainable menswear. The clothes are comfortable and relaxed like a perfect summer day, yet sophisticated for urban living. The marine spirit is also present in Bask in the Sun's collections.

Bask in the Sun was founded in 2013 with a simple goal: to combine modern design with an approach that respects the environment and its partners.

Bask in the Sun designs and manufactures quality menswear with fitted cuts, impeccable finishes, and thoughtful details. The clothes are designed to inspire their wearers to take care of them and wear them for a long time.

Whether fleece, jersey, twill, or denim, Bask in the Sun favors GOTS® certified organic cotton as much as possible. The brand also uses linen, wool, lyocell, and recycled fibres.

All Bask in the Sun textiles are dyed under the Oeko-Tex® label, which guarantees non-toxic and non-harmful dyes for people and the environment.

Bask in the Sun garments are designed in Guéthary in the Basque Country and manufactured 800 kilometres away in the Braga region of northern Portugal. Manufacturing is highly organised locally to minimise the carbon footprint.