The news from the Finnish fashion world over the past year has been grim.
Difficult times and accumulated challenges have crushed both long-loved brands and hopes for the future.
However, the sustainable fashion marketplace IVALO.COM is growing exceptionally in the face of a challenging market.
IVALO.COM has sold around €2 million worth of sustainable fashion in the past year 2022. The current year 2023 has been another record year.
Newly launched brand and website redesign support internationalization
The recent success of IVALO.COM has clarified the brand's target groups, market position, and vision for its owners and creators.
Customer feedback has evolved IVALO.COM's visual identity and content in a more modern and fresh direction.
"The new brand has a more sophisticated look, as customers who buy sustainable fashion from IVALO.COM appreciate quality and style", says IVALO.COM Head of Growth Hanna Sairinen.
However, IVALO.COM's new look has been crafted to preserve its vibrancy and playful essence, staying true to the brand's core values centered around joy and positivity
"The personal colors also reflect our other values such as courage and diversity."
The stylish shop offers sustainable fashion lovers a good mood and a clear conscience.
The marketplace exclusively offering validated sustainable fashion is ready to sail the international waters as the flagship of fashion’s better future.
IVALO.COM 360 sustainability validation interests both fashion producers and customers
IVALO.COM collects extensive sustainability data on every brand joining the marketplace.
Identifying and uncovering sustainability serves both the consumer and the fashion brand.
Consumers can rely on the overall sustainability of the validated fashion labels sold on IVALO.COM and weigh their own values in their purchasing decision.
The validation process provides fashion brands with a wealth of objective information on their sustainability status. The tool will help to make sustainability more concrete and to develop it further.
Further information:
Matti Lamminsalo
IVALO.COM CEO
tel. +358 40 500 2607
mail. matti@ivalo.com
Read more about IVALO.COM 360 Sustainability Validation here.
IVALO.COM is a Finnish marketplace for international fashion, offering more than 100 sustainable fashion brands in one place. IVALO.COM's selection is constantly curated to meet the needs of the modern dresser.
All IVALO.COM brands have undergone the IVALO.COM 360 sustainability validation process.
