CRAGA is a Finnish fashion brand that represents modern street style vision, quality, and craftsmanship. Founded in 2015 in Helsinki by a tailor Niko Mieho, CRAGA works on a basis of creativity and responsibility, fused with traditional craftsmanship.

A standout style, creativity, and tailoring are at the heart of the brand’s philosophy.

CRAGA aims to produce inspiring and an eye-catching clothing collections inspired by sports and urban lifestyle. Bringing something fresh and new to the high street fashion, CRAGA aspires to deliver what every creatives wardrobe needs — from well-produced modern everyday staples, through to handmade highly-limited editions and trend-led street fashion pieces.

Ambitious Sustainability Developer
value chain.
  • Design country, material and its origin as well as production country are known
  • Supply chain known and supplier data gathered
  • Auditing of suppliers
  • No fur used, and no hazardous chemicals used in production of materials
  • Long-lasting / reparable / recycled / natural / organic / easily recyclable materials
  • Certificated materials
Lower carbon
  • Energy-efficient production & efficient logistics
  • Renewable energy used / flights avoided
  • Carbon footprint defined and plan for emission reduction & compensation implemented
Design in circular
  • Design for quality and long-term use
  • Zero waste / waste of production used by another company
  • Offering repair / 2nd hand / renting / recycling services
Good working
  • No child or forced labor, no unsafe or unfair working conditions
  • Living wage commitments and decent working hours
  • Code of conduct / offers education
Responsible online
  • No incineration or landfilling of returned items
  • Products are packed in natural or recycled materials
  • Environmentally-friendly delivery options