Denim for all

Stella Saastamoinen

Stella Saastamoinen

Denim á la Hannes Kettritz

As the Autumn winds blow ever harder we are forced to change our summer dresses for our favourite Fall material - denim. Whether we are talking about denim jackets, skirts or the traditional Levi's 501s nothing feels fresher than the beautiful indigo blue, sturdy cotton.

For most people jeans are the stable of their wardrobe. This is so common that when we are thinking about other trouser types there really isn't any other style that has reached such a global love with every age and gender.

Denim á la Hannes Kettritz

The history of denim dates to 1800s in Northern America. The need for practical trousers was one of the main reason behind creating this durable cotton fabric. Jacob Davies and Levi Strauss are the entrepreneur couple that we thank for inventing the iconic pair of trousers in the 1870s. Davies had the idea to reinforce the workwear of miners and lumberjacks with copper rivets and extra durable seaming. Strauss was dedicated cloth, garment and shoe entrepreneur from San Francisco with a wide spread retailer connections in the country. The innovative collaboration between these two men was the reason why the first pair of sturdy and durable Levi Strauss & Co trousers were born.

As I was dancing in the fitting room with the perfect blue pair of jeans hugging my figure I witnessed the new Denim-Stella being born.

Is there really a fresher combination than blue jeans and a white T-shirt. This summer I, myself, just got my first pair of jeans in over five years. I felt nervous and not very excited while shopping for the right pair of blue denim trousers - my relationship with jeans hasn't been the warmest in the recent years. As I was dancing in the fitting room with the perfect blue pair of jeans hugging my figure I witnessed the new Denim-Stella being born. Now, after few carefully selected try-ons I have somehow converted myself into a denim lover and oh boy, how the Autumn denim trends are calling my name now!

Denim á la Hannes Kettritz

Specially the Wild West trend can be seen affecting denim trend this Autumn. The A/W 2018 runway -collections of international fashion houses were filled with cowboy elements, that can be spotted in many collections from many different brands. You can't avoid the Wild West when browsing through fashion magazines and social media - denim is everything especially combined with cowboy boots. Rough boots are clearly the biggest shoe trends this Fall, this is the perfect time to start looking for that cowgirl in you!

Get to know the trend and check out these products from IVALO.com:

If you're not feeling the cowgirl vibes you can always turn to the nostalgic 90s inspired denim. Mom jeans have stepped aside to make room for high waisted, dark, 90s jeans. Perfect the look with strappy tops!

Try on the trend with these pieces from IVALO:

Or maybe you're looking for something even more speacial? These contemporary denim pieces are amazing!

Luckily denim love doesn't always need to mean trousers.

Keep in mind these IVALO.com treasures when dreaming those denim dreams:

Stella Saastamoinen

Stella Saastamoinen

Content Creator

stella@ivalo.com

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